FNMTV

I was getting turned off by MTV for a while, with all the reality shows and dating shows that are not music. Don't get me wrong, The Real World can be good fun, but I was looking for a music channel. Soon I found a solution with MTV Hits. They play music videos all day long with rare commercials. Another cool feature they have is that hour long segments of videos will be hosted and selected by particular musicians. These days MTV has been on their game, especially online! MTV's new big thing is Friday Night MTV or FNMTV, where every Friday there is a show that airs primetime, hosted by Pete Wentz, that showcases new musicians and premieres new music videos. One of the most exciting things about this show is its coordination with fans online. Check out FNMTV.COM and you will find an interactive community that allows fans to post videos and pictures, have conversations, and provide feedback straight to MTV. Every Friday on the show, MTV selects the most popular fanmade content and shows it off. MTV tries to encourage reactions to the new videos, like when they asked about Chromeo's reference to the Oedipus Complex in "Momma's Boy." MTV uses FLUX to power their community's which is a free online service that makes it easy for anyone to create a community and manage content. The last thing I'd like to mention is FNMTV's cool stage setup, which provides artist's the opportunity to be creative about how they interact with the audience. Katy Perry did a really nice job with the stage at her live performance. Check it out HERE.